The Weekender: The iRobot Economy
DATA POINTS 94: The percentage of Americans expected to participate in Halloween activities this year 200: The maximum miles per hour…
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The Weekender: Pumpkin Spice and VP Nice
DATA POINTS 11: The total number of astronauts aboard the International Space Station after two SpaceX astronauts arrived to rescue…
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Strategic Shifts | Meta Introduces Monster Advertising Tools for the Holidays, LinkedIn AI Model Magic and the Spine-Chilling Strategy of Video Storytelling
Welcome Learn about Meta’s fresh tools for your holiday campaigns, LinkedIn’s updated user agreement and the importance of video storytelling…
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The Weekender: The Evolution of Campaign T-Shirts
DATA POINTS Oct. 1 – The date of the first Vice Presidential debate between Tim Walz and JD Vance Oct.…
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The Weekender: Borrow, Baby, Borrow!
DATA POINTS 10.4%: The share of Fortune 500 companies with female CEOs (unchanged from last year) 12: The number of…
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The Weekender: The Lion Sleeps Tonight
Click Me DATA POINTS 18 The number of days until the vice-presidential debate (October 1 on CBS in New York…
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The Weekender: Biden, Backpacks, and the Big Leagues
DATA POINTS 3: The number of days until the first presidential debate between Trump and Harris 9: The number of…
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Strategic Shifts | Was MySpace Social Media’s Peak? Tips from the Top, Buzzy Event Recipes, and More Big Shifts
Welcome Learn to master IG from the company head, win in-person event promotion, and reflect on the days of…
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The Weekender: The Cost of Happiness
DATA POINTS 14.3: The average number of sick days Gen Z workers take per year, compared to baby boomers’ 8.9…
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The Weekender: The Tunes of the News
DATA POINTS 14.2%: The projected growth of employment for computer occupations in the next decade $15.93: The amount Starbucks’ stock…
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The Weekender: Minnesota Nice (For Now)
DATA POINTS 9.784 Seconds – U.S. Olympian Noah Lyles’ 100m race time, making him the fastest man in the world…
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Strategic Shifts | Harnessing Olympic Dreams, LinkedIn Growth, and AI-Powered Holiday Marketing Campaigns
Welcome Discover how to leverage the Paris 2024 Olympics, boost LinkedIn engagement, and optimize holiday marketing with Meta’s latest AI…
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The Weekender: Do You Drive a Small Car?
DATA POINTS 41 – The USA’s current Olympic medal count; the most medals of any country thus far 58 –…
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Strategic Elements Announces Summer Promotions
WEST DES MOINES, IOWA — Strategic Elements, a nationwide public affairs firm, is pleased to announce the promotion of Elizabeth…
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The Weekender: Sports, Politics, and Protein
DATA POINTS 44 – The number of years since a Biden, Bush, or Clinton hasn’t been on a presidential ticket …
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Special Edition Weekender: Everything is Politics
DATA POINTS 2x: The growth of Trump’s average national polling lead since the June 27th debate 13: The number of…
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The Weekender: Attention on Convention Suspension
DATA POINTS 18: The number of congressional Democrats who are demanding Biden withdraw from the race (17 Members of Congress…
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Strategic Shifts | Measuring Metrics Across Platforms
CANNES LIONS 2024 RECAP During the Cannes Lions International Festival of Creativity, Meta announced products to help drive creativity and…
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Special Edition Weekender: Rematch of the Political Centurions
DATA POINTS 6.7: Biden’s golf handicap according to the United States Golf Association; 4.2 points more than Trump’s recorded handicap…
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Strategic Elements Welcomes Public Affairs Veteran Bruce Carroll
West Des Moines, IA – Strategic Elements, an award-winning nationwide Public Affairs and Communications firm, is pleased to announce public…
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The Weekender: Heated Debates in Heat Domes
DATA POINTS 16: The number of Nathan’s Fourth of July hot dog eating contests won by Joey Chestnut; who is…
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The Weekender: Could Pickleball Pick POTUS?
DATA POINTS 2: Dr. Pepper’s ranking in the USA; overtaking Pepsi for the second-place spot it’s held since 1985 3:…
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The Weekender: A Homerun to Space
DATA POINTS 46%: The percentage of Gen Z who believe college isn’t worth the cost 86: The number of people…
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Strategic Shifts | AI All Around Us
WELCOME As AI continues to evolve, social media platforms must evolve with it. Whether it’s AI features in apps, disclosures…
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The Weekender: For the Greater Grid
DATA POINTS 2 Years: The age of the two pandas from China making their way to the Smithsonian National Zoo…
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Strategic Elements Promotes Public Affairs Experts
WEST DES MOINES, IOWA—Strategic Elements, a public affairs firm known for activating results, is proud to announce that Mak Heddens…
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The Weekender: Who’s Feeling Young?
DATA POINTS 78%: The percentage of U.S. workers that don’t use all their PTO days $167 B: The total amount…
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The Weekender: Want to Retire Early?
DATA POINTS 34.5%: The percentage of home purchases in the U.S. that are made with cash 62: The average age…
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The Weekender: Planes, Trains, and Brand New Names
DATA POINTS 1 in 24: Your chances of running into a millionaire in NYC 30%: The portion of the world’s…
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Strategic Shifts | Meta thrives with platform competition
Welcome This month, we highlight some of the latest social media platform competitions. Everyone wants to maximize short-form video, but…
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The Weekender: A New Generation of FDR’s Fireside Chats
DATA POINTS 51: The number of Walmart Health Centers set to close (all of them) 83: The number of tornadoes…
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The Weekender: Workplace Politics has a Whole New Meaning
DATA POINTS 14 Years: The time it took for Reggie Bush to have the NCAA reinstate his Heisman Trophy 99%:…
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The Weekender: 1 State went 100% Renewable
DATA POINTS 10 Hours: The length of Google employees’ sit-in protest surrounding the company’s work with Israel, ending in arrests…
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The Weekender: A Surge in Women’s Sports🏀
DATA POINTS 3.5%: The consumer price index in March – an increase from February’s 3.2% 8%: The percentage internet traffic…
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The Weekender: See it Monday or in 2044
DATA POINTS 3.6%: The percentage of chicken flock the country’s largest egg producer had to cull due to a bird…
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Political Content on Social Media
Meta’s shift from political content Across platforms, Meta is officially limiting political content from accounts users do not already follow.…
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The Weekender: Is the Economy Stop or Go? Maybe Both
DATA POINTS 7: The number of states considering or enacting social media regulations for minors 2,000: The number of migrants…
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The Weekender: Tick Tock on TikTok
DATA POINTS 4%: Vanguard’s prediction for the U.S.’ year-end unemployment rate (down from 4.8%) 23rd: The United States’ happiness ranking…
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The Weekender: The Skinny on Super Tuesday
DATA POINTS 10 a.m. ET: The time on March 6 Nikki Haley suspended her presidential campaign 11: The total number…
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Social Media’s Evolution from 2009 to Today
This year Strategic Elements is celebrating its 15th year as a company! As you read this month’s Strategic Shifts, think…
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The Weekender: The End of an Era: McConnell Stepping Aside
DATA POINTS 4: The number of days until Super Tuesday $5.84: The tooth fairy’s average gift value, down from $6.23…
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The Weekender: Gadgets of the Modern James Bond
DATA POINTS 15 Years: The anniversary Strategic Elements celebrated this week 22%: The percentage of Americans who have asked their…
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The Weekender: For Cupid or Capital?
DATA POINTS $2.64: The amount of return on the City of New Orleans’ investment in Mardi Gras for every $1.00…
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Strategic Elements Collaboration with Muscular Dystrophy Association Leads to Top Industry Award
WEST DES MOINES, IOWA – Strategic Elements (SE) celebrates the achievements of its client, the Muscular Dystrophy Association (MDA), for…
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The Weekender: The Long Negotiation; The Quick Nay
DATA POINTS 63.3%: The percentage of voters who voted for “none of these candidates” in Nevada’s Republican Primary 156.4 Seconds:…
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Algorithms, Legislators, and Ads, OH MY
“Engaged View” Attribution for Video Ads — A new video ad performance measurement will track conversions for up to 24…
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The Weekender: A Meteorologist’s Economic Forecast
DATA POINTS 25: The number of Republican Governors who signed a letter supporting Texas in the border control fight 39%:…
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The Weekender Special Edition: A Local’s Take on the New Hampshire GOP Primary
DATA POINTS 1: The number of minutes after the polls closed before the media called the race 9: The number…
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The Weekender: An Iowa Perspective on the Iowa Caucuses
DATA POINTS 29.8%: The margin of victory in Donald Trump’s Iowa Caucuses win 31: The number of minutes after the…
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The Weekender: A Case for the Caucus
DATA POINTS 3: The number of days until the Iowa Caucus 65: The percentage of in-bound movers who moved to…
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The Weekender: 2024, In A Nutshell
DATA POINTS 10: The number of days until the Iowa caucuses 20 Years Old: The age Facebook will be this…
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The Weekender: Your Favorite Stories of 2023 (and Ours!)
From Twitter drama, to fighting depression with science, to the War of the Wardrobes, 2023 has been a hectic year.…
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Strategic Elements Gains Policy & Advocacy Expert
Strategic Elements welcomes Rachel Eason, Communications and Public Affairs Director, to the team. Rachel is a powerhouse in the public…
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The Weekender: CosMc’s, Wikipedia, & Rizz
DATA POINTS 118: The number of days the Hollywood SAG-AFTRA strike lasted 12,000+: The record-setting number of migrants that crossed…
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The Weekender: Taylor Tops Spotify
DATA POINTS 20%: The percentage of children under 14 years of age who regularly take melatonin supplements 32%: The percentage…
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The Weekender: An Ultra-Problem with the Ultra-Processed
DATA POINTS 0.1%: The percentage retail sales dropped in October; the first decline since March 3.9%: The current unemployment rates…
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The Weekender: The Rise of Home School
DATA POINTS 1: The number of World Series the Texas Rangers have won 22%: The support Robert Kennedy has in…
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The Weekender: Congress Less Bleaker with New Speaker
1.2%: The Arizona Diamondbacks’ chance at making the World Series at the beginning of their season $7.32: The average retail…
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Top-tier Trio Joins the Strategic Elements Team
Strategic Elements is proud to expand its award-winning team by welcoming Gustavo (Gus) Portela as Communications and Public Affairs Director,…
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The Weekender: New Hampshire, New Technology, and a New Governor
DATA POINTS $1: The amount Elon Musk is charging new X users as a test in the Philippines and New…
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The Weekender: A Bad Day for Beer Drinkers
DATA POINTS 3.7%: The percentage consumer prices rose in September 4: The number of months the Coast Guard has recovered…
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The Weekender: The McCarthy Era: 270 Days
DATA POINTS 7.5%: The average U.S. 30-year fixed mortgage rate – the highest it’s been since 2000 26: The number…
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The Weekender Special Edition: Our Debate Take
DATA POINTS 5:50: The number of minutes border security was discussed, making it the lengthiest issue of the night 38: The…
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The Weekender: Would You Pay for Social Media?
DATA POINTS 6: The number of GOP candidates expected to be on stage at the second Republican debate 65%: The…
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The Special Edition Weekender: The Race for #47
DATA POINTS 3: The number of years “El Chapo’s” wife served in prison for helping him run his criminal empire…
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The Weekender: Cheap flights, less aid, and butter on a stick
DATA POINTS 7%: The projected increase of median health care costs for corporate employers in 2024 12%: The percentage of…
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The Weekender: Working 9 to 5(ish)
DATA POINTS 7.49%: The current average 30-year fixed mortgage rate 12th: The day in September the iPhone 15 is set…
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The Weekender: Give Saturn a Ring
DATA POINTS 3.3%: The percent the price of goods and services were up in July compared to this time last…
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The Weekender: The Women Running Entertainment
DATA POINTS 3: The number of deaths recorded from an infection with rare flesh-eating bacteria in Connecticut and New York…
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The Weekender: The Starlit Economy
DATA POINTS 57%: The percent of Ohioans voting “No” on Republican-backed Issue 1, effectively protecting an initiative to establish a…
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Strategic Elements Welcomes Digital Coordinator
Strategic Elements expands its award-winning digital expertise with its addition of Sydney Hamilton as Digital Coordinator. Sydney demonstrated her aptitude…
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The Weekender: Fitbits for Cows, iPhone Apps for Pigs
DATA POINTS 7: The number of GOP candidates who have qualified for the first presidential debate. 22: The number of…
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The Weekender: X Marks the Twitter Bird’s Grave
DATA POINTS 50%: Estimated percentage of 18-29 year olds who voted in the 2020 election. 79.11 Years: The current life…
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The Weekender: Primaries, Price Falls, & Peculiar Pairings
DATA POINTS $3.56: The average gas price in the U.S. today. 6: The number of candidates that have qualified for…
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The Weekender: Threads, Grids, & Equal Pay
DATA POINTS $1.78 Trillion: The total amount of student loan debt in the first quarter of 2023. 4.9Ibs: The amount…
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The Weekender: Fireworks Prices Skyrocket
DATA POINTS 2%: Growth of the U.S. economy at annualized pace in the first quarter of 2023. 11%: The number…
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The Weekender: Hamilton is Happy
WELCOME BACK TO Empty Office Buildings Welcome back to a new edition of The Weekender… where Hamilton’s dream of the…
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The Weekender: The 90s are Back
WELCOME BACK TO THE 90’s Welcome back to a new edition of The Weekender… where the Freedom Caucus is flexing…
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The Weekender: Stay Wise During Hazy Skies
WELCOME BACK TO ASKING RFK IF HE’S OKAY Welcome back to a new edition of The Weekender… The summer months…
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The Weekender: Minnesotans Choose Between Guns and Ganja
WELCOME BACK TO A DEBT CEILING DEAL Welcome back to a new edition of The Weekender… where boarding a plane…
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The Weekender: AI Deciding Fact From Fiction 🧑💻
WELCOME BACK TO ANOTHER AI DEEPFAKE Welcome back to a new edition of The Weekender… where AI never ceases to…
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The Weekender: For the Love of Lithium
WELCOME BACK TO LOOKING FOR LITHIUM Welcome back to a new edition of The Weekender… where people will soon restart…
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The Weekender: Politics, Prose, and Ethical Woes
WELCOME BACK TO ETHICAL DILEMMAS Welcome back to a new edition of The Weekender… where the Supreme Court catches a…
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The Weekender: Starting Spring With a New King 👑
WELCOME BACK TO TECH DISRUPTIONS Welcome back to a new edition of The Weekender… where athletes, coaches, and child psychologists…
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Strategic Elements Celebrates Promotions of Four Team Members
Strategic Elements proudly announces the promotions of four team members: Elizabeth Silva to Senior Operations Director; Kristin Sheldon to Senior…
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The Weekender: Shattering the (Debt) Ceiling
WELCOME BACK TO SHATTERING THE (DEBT) CEILING Welcome back to a new edition of The Weekender… where Congress fights to…
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Meet Hillary Maxwell Beightel, Senior Vice President of Strategic Communications
Strategic Elements sat down with communications expert – and Baylor Bears fanatic – Hillary Maxwell Beightel, Senior Vice President of…
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The Weekender: Twitter’s X-Factor
WELCOME BACK TO STREAMING SHOCKERS Welcome back to a new edition of The Weekender… where streaming services are slowly becoming…
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SE Spotlight in the News – POLITICO
In this week’s news, Jessica Graham, Senior Vice President, is featured in POLITICO Playbook and Influence, highlighting her new transition…
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Public Affairs Specialist Jessica Graham Joins Strategic Elements
Strategic Elements is proud to expand its public affairs and communications expertise and welcome Jessica Graham as Senior Vice President.…
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The Weekender: Streaming Sunday Football 🏈
WELCOME BACK TO APRIL SHOWERS Welcome back to a new edition of The Weekender… where March prices affected inflation, and…
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The Weekender: The Best of the Best Workplaces 🏆
WELCOME BACK TO EASTER EGGS AND PASSOVER Welcome back to a new edition of The Weekender… where Wall Street’s decline…
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The Weekender: The End of March & It’s Madness 🏀
WELCOME BACK TO THE END OF MARCH MADNESS Welcome back to a new edition of The Weekender… where the importance…
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The Weekender: Spring Officially Sprung 🌷
WELCOME BACK TO THE FIRST WEEK OF SPRING Welcome back to a new edition of The Weekender… where the U.S.…
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The Weekender 🍀: Nostalgia for Pre-Inflation Prices
WELCOME BACK TO ST. PADDY’S CELEBRATIONS & NATION INFLATION Welcome back to a new edition of The Weekender… where two…
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Hillary Beightel Promtoed To Senior Vice President of Strategic Communications
Strategic Elements is proud to announce Hillary Maxwell Beightel has been named Senior Vice President of Strategic Communications. Hillary specializes…
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The Weekender: Women’s History Month & Human Genome Editing
WELCOME BACK TO WOMEN’S HISTORY MONTH Welcome back to a new edition of The Weekender… where data will determine if…
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The Weekender: Cooling Labor Markets & COVID-19 Origins
WELCOME BACK TO THE FIRST MONTH OF SPRING Welcome back to a new edition of The Weekender… where the labor…
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Meet Kyle Jones, Senior Communications Associate
The Strategic Elements team is sitting down with public affairs specialist Kyle Jones, Senior Communications Associate. The former PLUS Communications…
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The Weekender: Black History Month & Credit Card Reward Programs
WELCOME BACK TO BLACK HISTORY MONTH Welcome back to a new edition of The Weekender… where we get into credit…
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