Strategic Shifts | Was MySpace Social Media’s Peak? Tips from the Top, Buzzy Event Recipes, and More Big Shifts
Welcome Learn to master IG from the company head, win in-person event promotion, and reflect on the days of…
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Strategic Shifts | Harnessing Olympic Dreams, LinkedIn Growth, and AI-Powered Holiday Marketing Campaigns
Welcome Discover how to leverage the Paris 2024 Olympics, boost LinkedIn engagement, and optimize holiday marketing with Meta’s latest AI…
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Strategic Shifts | Measuring Metrics Across Platforms
CANNES LIONS 2024 RECAP During the Cannes Lions International Festival of Creativity, Meta announced products to help drive creativity and…
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Strategic Shifts | AI All Around Us
WELCOME As AI continues to evolve, social media platforms must evolve with it. Whether it’s AI features in apps, disclosures…
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Strategic Shifts | Meta thrives with platform competition
Welcome This month, we highlight some of the latest social media platform competitions. Everyone wants to maximize short-form video, but…
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Political Content on Social Media
Meta’s shift from political content Across platforms, Meta is officially limiting political content from accounts users do not already follow.…
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Social Media’s Evolution from 2009 to Today
This year Strategic Elements is celebrating its 15th year as a company! As you read this month’s Strategic Shifts, think…
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Algorithms, Legislators, and Ads, OH MY
“Engaged View” Attribution for Video Ads — A new video ad performance measurement will track conversions for up to 24…
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