Kristin Wileman Sheldon joins Strategic Elements as the Director of External Affairs, bringing a proven track record in public relations, content development, brand advancement, storytelling, non-profit growth, and strategic messaging. A former press secretary to the Governor of South Dakota and a U.S. Representative, Kristin gained years of experience through government and campaign communications roles.
Kristin most recently served as communications and marketing specialist for the U.S. Small Business Administration, where she developed a network of business and political leaders and created educational materials for COVID-19 relief resources. She previously served as South Dakota Governor Kristi Noem’s press secretary, where she led the executive branch’s communications for multiple legislative sessions, penned op-eds published nationwide, and spearheaded aggressive content development.
Prior to the governor’s office, Kristin helped lead communications efforts on Capitol Hill and was instrumental in amplifying public awareness of major policy campaigns and widespread initiatives like tax reform. With experience from multiple aspects of federal, state, and local government, Kristin possesses real-world knowledge of legislative and federal policy’s impact on businesses and families.
Passionate about community, Kristin helps lead strategic growth initiatives as a non-profit consultant for New Life Church in Pierre, South Dakota. She also contributes to AG News, the official news site for the Assemblies of God denomination.
Kristin lives in Pierre, South Dakota, with her husband, Ryan. In her free time, she enjoys traveling, roasting coffee, and playing board games.